We believe in the power of every kid

That’s why at Carnation Breakfast Essentials®, we make it our mission to give kids the essential nutrients they need to start the day right with each yummy sip – so that together, we can start changing the world around us.

Our Promise

skip rope, not breakfast

Up to 90% of kids don’t meet dietary needs for one or more key nutrients*

Failing to get enough calories, protein, calcium, vitamin D, zinc, iron and other nutrients can slow growth.
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Nutrients missed at breakfast are unlikely to be made up later in the day

Which is why a morning meal is essential to get a head start on the nutrition needed to support physical growth & development, and help them take on each day.
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*Average percentage of individuals (ages 4–18) with usual dietary intake below the EAR (Estimated Average Requirement) or AI (Adequate Intake): Vitamin D 90%, Potassium 90%, Choline 90%, Vitamin E 85%, Vitamin K 70%, Calcium 50%. Scientific Report of the 2015 Dietary Guidelines Advisory Committee Appendix E-2.1.

Breakfast Does More than Just Fill Them ...

... it fills their potential. And at Carnation Breakfast Essentials®, we believe a strong nutritional foundation is just the beginning. We believe each new day could be the day – the day they make a friend, the day they score the goal, the day they change the world. Because each small step is a catalyst for something big. When kids feel ready to take on the day, there's no telling where they will lead us.

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We Pinky Promise

To help them be their very best, each Carnation Breakfast Essentials® drink is packed with essential nutrients to nourish their bodies, like protein to support growth and help build & muscle, plus vitamins and minerals, including Vitamins C & D, key nutrients for immune support.

Our quick and easy breakfast drinks and drink mixes promise to deliver a delicious, kid-approved taste with no artificial flavors, colors or sweeteners*, to help them make the most of every day.

 
  • Nutrient-Packed
  • Kid-Approved Taste
  • Always Quick & Easy

*Carnation Breakfast Essentials® Light Start™ Drinks do not contain artificial flavors or colors, but do contain artificial sweeteners

Good Nutrition From the Start®

Protein

to support growth and help build & maintain muscle

Vitamins C & D

key nutrients for immune support

Calcium

to help build strong bones

No Artificial

flavors, colors, or sweeteners*

Kid-Approved Taste

for sunnier mornings

Quick & Easy

convenient breakfast nutrition

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*Carnation Breakfast Essentials® Light Start Drinks do not contain artificial flavors or colors, but do contain artificial sweeteners

why parents love

Carnation Breakfast Essentials®

Read what some of our happy customers have to say

Perfect on-the-go breakfast!

My son loves these […] it is a great way to give him some protein to start his day. Delicious chocolate flavor.

My kids love the taste of this shake!

They can be picky eaters […] and this drink really helps fill in the nutritional gaps from their picky diets. And I don't have to fight with them to drink it!

I loved the creaminess!

It was both flavorful and nutritious. It was great for on the go. As a mom who’s always on the go it was the quick fix for skipping breakfast.